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Why I Am Going to VMworld

People go to VMworld for many reasons.  Some go because it’s their job to ”man the booth”.  Others go to party.  And still others go “just because”.  However, the most common reason why people go to VMworld is to learn about VMware products and its ecosystem.  If I were still in the position of IT Architect, that would have been my primary reason too.   This year is different.   I changed jobs at the beginning of 2011 and went from an IT position that held responsibility for the care and feeding of the virtual infrastructure platform to a Product Management position.   As such, my VMworld focus has changed from learning about VMware products to learning about VMware’s customers.

 

One of the basic tenets of Product Management/Development is to build products that customers want/need to buy.  So how does one go about finding out what customers want and/or need?  Simple.  Ask them.  I’ll be roaming the Solutions Exchange talking to attendees about their jobs, roadmaps, challenges, and desires (within the context of the datacenter).  I want to gather as much information as I can to help me excel in my new”ish” position.  I want to collect contact info so that I can reach out to folks later and see how things change as time passes.  I want to know if your efforts are successful or not.  Basically, I want to “know” and “learn” about you.

 

So if you happen to see me, introduce yourself.  Tell me about your company, your datacenter challenges, and more.  Help me develop a better product.

 

If you can’t find me, send a me a tweet  –  @ITVirtuality   – and let’s schedule a time to meet.

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